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What Gives? Leveraging Marketing Knowledge To Increase Consumers’ Charitable Giving

By Sangeetha Mathur

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Out Of Many: The Study Of African American Diasporas On Social Media

By Shraddha Bhatt

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Cue Reactivity In Non-Smoking Electronic Cigarette Users

By Himanshu Iyer

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How Sadness In Narrative Advertising Influences Brand Attitude And Purchase Intention Of Audiences

By Kartik Mohanty

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Pay-To-Playlist: The Commerce Of Music Streaming

By Dinesh Saxena

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Consumer Perceptions Of Sponsored Listing And Their Impact On Online Marketplaces

By Haripriya Chandran

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Special Purpose Acquisition Companies (Spacs) And The Sec

By Manpreet Venkatesh

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Hospital-Physician Integration And Physician Collaboration: Implications For Care Efficiency And Outcomes

By Poonam Joshi

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Exploring The Conditions Under Which Collective Empathy Forms, Embeds, And Sustains In An Organization: A Grounded Theory Case Study

By Mehul Mitra

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How Do People Justify Not Paying Their Taxes? A Study On Moral Disengagement And Tax Evasion

By Harnoor Sharma

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